Third-Party Lab Tested: Independently Verified. Retailer Trusted. Parent Approved.
TreeFree Diaper™ is more than a sustainability statement — it’s a scientifically verified hygiene product engineered for real-world performance. Backed by the definitive third-party SGS S.A., a multinational company headquartered in Geneva, Switerland, which provides inspection, verification, testing and certification services. SGS one of the world’s most trusted third-party product testing laboratories, our eco diapers undergo extensive testing to ensure superior leak protection, absorption, dryness, and baby-safe design.
Retailers get an eco diaper that performs with confidence. Parents get peace of mind. And your shelf gets a proven, high-performing product that earns trust and repeat sales — all backed by global, independent lab data.
1. Certified by SGS Labs: The Gold Standard in Diaper Testing
SGS is the world’s leading testing, inspection, and certification body — trusted by multinational brands, governments, and safety regulators alike. TreeFree Diaper™ voluntarily submits its product line to SGS Lab's rigorous testing protocols to validate every performance and safety claim.
What SGS Lab Certification Means for Retailers:
- Unbiased, Third-Party Validation – Ensures no internal bias or marketing exaggeration; only verified results.
- Full Transparency – Access to actual SGS Lab reports for use in retail onboarding, planogram reviews, or consumer materials.
- Retail Confidence – Certified claims reduce liability and support cleaner category differentiation.
- Conversion Power – Parents are more likely to purchase products backed by science and certification.
- Sustainability Without Compromise – SGS Lab confirms that TreeFree Diaper™ performs like leading brands, without relying on tree pulp or toxic additives.
2. What We Test For: Performance Where It Matters Most
SGS Lab testing goes far beyond basic metrics. Each TreeFree Diaper™ product is measured across multiple functional and safety criteria, ensuring that eco-performance does not come at the expense of baby comfort, parent trust, or retailer value.
Absorption Capacity
How much liquid the diaper can absorb before leaking.
- Measures total absorption in grams (compared to market leading brands).
- Ensures sufficient retention for both daytime and overnight use.
- Validates product’s ability to minimize skin exposure to moisture.
Why It Matters:
- One eco diaper for day & night = fewer SKUs and higher sales velocity.
- Keeps baby skin drier longer, supporting comfort and skin health.
- Delivers on parent expectations for overnight performance.
Rewet/Dryness Testing
How dry the diaper feels on the surface after liquid absorption.
- Simulates baby’s experience against skin after urination.
- Measures how much fluid “rewets” the surface under pressure.
- Confirms moisture lock-in and reduced risk of rash.
Why It Matters:
- Verified 12+ hour dryness = better sleep, fewer changes, more value per diaper.
- Supports brand credibility with protective performance.
- Helps differentiate TreeFree Diaper™ from untested or greenwashed alternatives.
Leakage Barrier Testing
Evaluates the effectiveness of side cuffs and leak-proof channels.
- Confirms that the diaper maintains integrity during motion, sleep, and compression.
- Measures real-time barrier resilience to fluid overflow.
- Benchmarked against market leaders for consumer confidence.
Why It Matters:
- Reduces bedding and clothing changes = parent satisfaction.
- Performance under movement supports active babies and overnight wear.
- Lower leak rates lead to higher repeat purchase rates.
Fit & Comfort
Tests the physical design of the diaper for comfort and secure fit.
- Diaper stretch, waistband flexibility, and fit tolerance.
- Bulkiness vs. mobility (TreeFree Diaper™ is thinner and lighter).
- Comfort during wear for various baby weights and ages.
Why It Matters:
- Parents trust what feels soft and fits well.
- Smaller pack sizes, more diapers per unit = higher perceived value.
- A better fit means fewer returns or complaints.
Skin Sensitivity & Safety
Verifies the absence of toxic, irritating, or allergenic substances.
- No chlorine, latex, dyes, or fragrance.
- No known carcinogens or hormone disruptors.
- Certified as hypoallergenic and safe for sensitive skin.
Why It Matters:
- Reinforces eco tree-free promise.
- Perfect for new parenting shelves, pharmacy listings, and social media marketing.
- Retailers can position the product confidently for premium and clean-label audiences.
3. SGS Lab-Tested for Real Retail: Gold Standard in Diaper Testing
TreeFree Diaper™ is not tested in isolation — we work with SGS Lab to simulate real-world retail conditions and consumer usage patterns.
Retail-Ready Durability Testing
- Ensures product integrity during shipping, shelf stocking, and display.
- Resilient, attractive packaging that maintains structural quality from warehouse to checkout.
Shelf-Life Consistency
- Lab-tested for 12+ months of consistent performance when stored correctly.
- Maintains absorption, dryness, and softness over time.
Repeat Performance Accuracy
- SGS Lab performs random batch testing to ensure every production run meets identical quality benchmarks.
- Retailers and parents can expect the same experience, every time.
4. TreeFree Diaper™ vs. Leading Eco Brands
Our SGS Lab results show that TreeFree Diaper™ consistently performs within low single-digit percentage points of the category leaders - but without the use of tree pulp or traditional fossil-fuel-derived additives.
Lab Benchmarking Highlights:
- Absorption = 96–98% of leading brand.
- Dryness/Rewet = Comparable to top-tier brands with zero chlorine or SAP overuse.
- Fit & Flexibility = Significantly thinner and lighter while maintaining secure fit.
- Additive-Free = 0% toxic dyes, latex, fragrance, or parabens.
What This Means for Retailers:
- Verified premium performance without the “eco tax.”
- An ideal replacement for both conventional and “greenwashed” brands.
- Competitive margins with fewer claims disputes and higher trust conversion.
5. In-Store Confidence, Digital Advantage
All TreeFree Diaper™ products are connected to the consumer via QR Code, giving parents instant access to our SGS Lab results at the point of sale.
Retailer Benefits:
- On-Pack QR Transparency – Builds trust and drives in-store conversion.
- Digital SGS Lab Reports – Use in product listings, promotions, and training.
- Support for Retail Associates – No need to explain “eco” – just scan and show the science.
- Reduces Shopper Hesitation – Parents can verify facts and feel confident to try the product and share positive in-store expeiernce on social media.
6. Summary: SGS Lab-Tested Quality That Consumers Respond To
TreeFree Diaper™ takes the guesswork out of stocking a sustainable diaper. With SGS Lab-certified lab testing across every meaningful category — absorption, leakage, comfort, and safety — retailers can offer a product that stands up to scrutiny, sells with confidence, and earns parent loyalty.
Retailers Get:
- Proven performance that competes with leading brands.
- Transparent testing that builds consumer trust.
- Shelf-ready durability and optimized packaging.
- Increased turnover from a single high-performance SKU.
- A true eco sustainable diaper with no trade-offs.
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